EXCLUSIVE: ONE ON ONE WITH NFL SPOKESMAN GREG AIELLO
Following the widely disputed penalty calling for Superbowl XL sunday, it was a relief to many when the NFL issued a statement through official spokesman Greg Aiello that the game had, in fact, been "properly officiated." We emailed the NFL headquarters in NYC to request an interview and, to our surprise, Greg Aiello himself called back within fifteen minutes. Following is the transcript of our talk (after I was able to find my recorder.)
SideLinish: Thanks for doing this on such short notice, Greg.
Greg Aiello: No problem. I do this all the time for alternative media. We're bullish on the web, you know. Trying to build alliances.
SL: That's great.
GA: Yes. We want to be as approachable and fan-friendly to as many people as possible.
SL: I wanted to ask you some questions about the controversy surrounding the officiating in sunday's game.
GA: Of course. The entire department went over the game film and, as our press release stated, we found it to have been properly officiated.
SL: Because -
GA: Before you get into specifics, I'd like to point out that penalties, by their nature, are subjective. One man's illegal block is another's recipe for championshiop offensive lines.
SL: Surely there are objective means of calling penalties, right? Isn't that the whole-
GA Ah, yes! Of course, Duh. I didn't mean to say every penalty is in the eye of the beholder! Only that when a game is tight, and the calls are tight, someone will always complain. These were championship teams playing. The penalties tend to be harder to quantify when you play at that level.
SL: Yes, but the illegal block call on Seattle QB Matt Hasslebeck, following his interception throw, there seems to be universal consensus that it was a bad call and yet the NFL won't even say that much.
GA: It was properly called. There really isn't anything more to say. Is there... anything else?
SL: Yeah. I want to ask a theoretical question.
GA: (laughing) I'll try my best!
SL: What would happen to the NFL, as a brand name, as a revenue generating machine, if the biggest game of its season was officially labeled a botched job by the refs?
GA: Hmmmm.... you mean if we, the league, said, "There were numerous flaws in the penalty calling phase of the game possibly resulting in one team having an unfair advantage"?
SL: Exactly!
GA: (laughing) Well, the NFL prides itself of bringing its fans a consistant product, one they can be sure is as professional and fair as any sports league in world history. So, if we were to say a game watched by hundreds of millions of dollars - I mean, people - a game like that had an outcome that was suspect? It would damage the product beyond... what I can imagine. The ramifications when you consider ad revenues, the next round of TV contract talks, collective bargaining, it would be an absolute mess. Every game would then be under extra scrutiny. Every year a losing team would... I dunno, file lawsuits saying their loss was yet another example of the hypothetical game we're talking about, where we admitted failure. Class action suits would come from season ticket holders. Gosh, it would be chaos. The product would not hold. Impurity begins at the heart and the superbowl is our heart. Poison that and the rest of the body will follow. Can you picture a world where, the day before the superbowl people are saying, "Yeah, I heard about that game but its the NFL. They're a joke ever since they admitted they blew a superbowl. Let's watch poker instead."?
SL: Not pretty.
GA: A lot of money. A lot of jobs depend on the league being beyond reproach. "Beyond" beyond reproach, if that's possible. That's the mantra of me and Tag (Paul Tagliabue, NFL commissioner): Go "beyond" beyond and that's where you'll find the NFL.
SL: So, more than likely you would instead, release a statement saying the officiating was proper and things are as they should be in this... hypothetical game we're discussing.
GA: "Nothing to see here folks" (laughs) "Move right along, citizens!" (sniggering) That's right. It would be suicide for the league to admit something like that.
SL: Okay, thanks for calling us back, Greg.
GA: My pleasure. Anytime.
I don't know about anyone out there, but that clears up a lot of things for me!
Following the widely disputed penalty calling for Superbowl XL sunday, it was a relief to many when the NFL issued a statement through official spokesman Greg Aiello that the game had, in fact, been "properly officiated." We emailed the NFL headquarters in NYC to request an interview and, to our surprise, Greg Aiello himself called back within fifteen minutes. Following is the transcript of our talk (after I was able to find my recorder.)
SideLinish: Thanks for doing this on such short notice, Greg.
Greg Aiello: No problem. I do this all the time for alternative media. We're bullish on the web, you know. Trying to build alliances.
SL: That's great.
GA: Yes. We want to be as approachable and fan-friendly to as many people as possible.
SL: I wanted to ask you some questions about the controversy surrounding the officiating in sunday's game.
GA: Of course. The entire department went over the game film and, as our press release stated, we found it to have been properly officiated.
SL: Because -
GA: Before you get into specifics, I'd like to point out that penalties, by their nature, are subjective. One man's illegal block is another's recipe for championshiop offensive lines.
SL: Surely there are objective means of calling penalties, right? Isn't that the whole-
GA Ah, yes! Of course, Duh. I didn't mean to say every penalty is in the eye of the beholder! Only that when a game is tight, and the calls are tight, someone will always complain. These were championship teams playing. The penalties tend to be harder to quantify when you play at that level.
SL: Yes, but the illegal block call on Seattle QB Matt Hasslebeck, following his interception throw, there seems to be universal consensus that it was a bad call and yet the NFL won't even say that much.
GA: It was properly called. There really isn't anything more to say. Is there... anything else?
SL: Yeah. I want to ask a theoretical question.
GA: (laughing) I'll try my best!
SL: What would happen to the NFL, as a brand name, as a revenue generating machine, if the biggest game of its season was officially labeled a botched job by the refs?
GA: Hmmmm.... you mean if we, the league, said, "There were numerous flaws in the penalty calling phase of the game possibly resulting in one team having an unfair advantage"?
SL: Exactly!
GA: (laughing) Well, the NFL prides itself of bringing its fans a consistant product, one they can be sure is as professional and fair as any sports league in world history. So, if we were to say a game watched by hundreds of millions of dollars - I mean, people - a game like that had an outcome that was suspect? It would damage the product beyond... what I can imagine. The ramifications when you consider ad revenues, the next round of TV contract talks, collective bargaining, it would be an absolute mess. Every game would then be under extra scrutiny. Every year a losing team would... I dunno, file lawsuits saying their loss was yet another example of the hypothetical game we're talking about, where we admitted failure. Class action suits would come from season ticket holders. Gosh, it would be chaos. The product would not hold. Impurity begins at the heart and the superbowl is our heart. Poison that and the rest of the body will follow. Can you picture a world where, the day before the superbowl people are saying, "Yeah, I heard about that game but its the NFL. They're a joke ever since they admitted they blew a superbowl. Let's watch poker instead."?
SL: Not pretty.
GA: A lot of money. A lot of jobs depend on the league being beyond reproach. "Beyond" beyond reproach, if that's possible. That's the mantra of me and Tag (Paul Tagliabue, NFL commissioner): Go "beyond" beyond and that's where you'll find the NFL.
SL: So, more than likely you would instead, release a statement saying the officiating was proper and things are as they should be in this... hypothetical game we're discussing.
GA: "Nothing to see here folks" (laughs) "Move right along, citizens!" (sniggering) That's right. It would be suicide for the league to admit something like that.
SL: Okay, thanks for calling us back, Greg.
GA: My pleasure. Anytime.
I don't know about anyone out there, but that clears up a lot of things for me!






